Business Case

The Landings St. Lucia is the perfect reflection of true luxury. The combination of a luxury beachfront resort with spacious designer suites, a private yacht marina, a 7000 square foot signature spa and the genuine warmth of the St. Lucian people.

Project Scope

  • A small website re-fresh
  • 4 weeks of client data analysis
  • Learn how to build on our original branding


Process: Discover, Define

Methods: Research, User Profiles

Tools: Google Analytics, Social Media Analytics, Trip Advisor Analytics

Role: Research, Strategy, Design Abovegroup.


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